Tag Archives: marketing

Book Signings: Inspiration Transfusion

The era of eBooks has caused the tradition of book signings to slip a bit in significance. But once your book comes out in print, there’s nothing like packing up a bunch in a rolling suitcase and taking them out … Continue reading

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The Funnel Effect . . . for Authors

If you Google this term you will find there are multiple definitions depending on the subject area—from weather dynamics to attorney tactics to government practices. That’s not what I’m talking about. The Funnel Effect I’m referring to is a term … Continue reading

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InD’Scribe Fun

What did I learn from attending my first ever authors convention? Continue reading

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AUTHORS and BOOK CLUBS

As an author, I’ve met with two very different book clubs. One had 6-8 female readers located in the tiny town of Ash Grove. The other book club was large–about 30-35 members, half of whom were men, not exactly my … Continue reading

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THE AGONY & THE ECSTACY

Pain and pleasure. Entrepreneurs find out the hard way about earning a living. If you have a job, keep it until your dream comes to fruition. For me, I have had both success and failure, (pain and pleasure). My most … Continue reading

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Romance Writers Gone Wild – A Recap by Rebecca Heflin

It all started with insomnia. Usually my insomnia-induced middle of the night ideas are as crazy as my dreams, but even in the light of day this seemed like a good idea: a Facebook event called “Romance Writers Gone Wild.” … Continue reading

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Use Focus Groups Before Your Novel is Published by Beth Carter

What? Use a focus group for novels? Why not! Marketers use focus groups. So can authors, I say. And I did. Let’s back up a bit. We write for readers, right? And we write because we love it but we … Continue reading

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